clarity, focus and plan to move your business forward

Brand Consultancy

You've come here because you're unclear of the best direction for your company or brand.

You might be having trouble with your brand's strategic elements, such as how to communicate your service offering, how to tell the story, or how portray the idea behind your brand to your audience. You might be struggling to picture how your brand identity or images should look and feel like, in order to appeal to your desired customers.

With more than a decade of experience running my own creative companies, attending business growth acceleration programs, working with more than 1000 brands all around the world, and an MBA degree, I am here to help your brand succeed.

I come equipped with extensive strategic and creative expertise spanning business, marketing, branding, copywriting, web design, user experience, conversion optimisation and photography that I’ll apply to your brand to help you move forward towards the right direction.

 
 
Lidia Drzewiecka & Brand Mentoring | London, UK

What does the brand consultancy entail?

During the brand consultancy sessions, we can work on the strategic or creative aspects of your brand. Together, we can build your business offering, investigate your brand story, organise a photoshoot, or clearly define the goals and plans for your complete brand.

Overall, we’ll ensure that the value behind your business is clearly communicated, your identity concept is aspirational, and that your brand is positioned for success.

Whatever it is, I’ll ensure that you’ll leave the brand consultancy session feeling more self-assurance, an increased clarity around who you are as a business owner, what you offer to your customers, what your brand is about, as well as a clear strategy and concise plan for how to move forward with your business.

 

Here is how the experience feels like…

 
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Brand Direction Session USD695

Define Your Brand Workbook • 90-min Strategy Consultancy • 60-min Written Feedback&Guidance

This one-off hybrid consulting, coaching, and training session comes with our signature Define Your Brand Workbook and a 90-minute brand strategy call. It is aimed at helping you dig deep into a single aspect of your brand to clarify, define, and position it for success.

FLEXIBLE APPROACH

The 90-min session is completely flexible and can be tailored to your specific needs. Most often, we focus on developing your website strategy, including writing your brand introduction statement, clarifying your messaging, reviewing your offering, outlining your user flow, and optimising it for high conversions with persuasive credibility building elements and compelling calls to action. This way, we cover all the bases necessary for you to start developing website content that engages, inspires, and moves your audience to action.

DELIVERABLE

You’ll leave the session with a lot more clarity around your brand direction and positioning and with your website content well on its way. I’ll then leave you to finalise your writing by yourself, and once done, I’ll spend 60 minutes further reviewing your content, writing feedback and offering any additional direction that I may have. All will be delivered within a copywriting document, ready for you to implement into your website once we’re done.

Brand Blueprint Package USD1995

Workbook • 3x 60-min Call • 6h of Brand Development • Brand Blueprint

BEFORE THE SESSIONS

You’ll receive our signature Define Your Brand Workbook filled with self-reflective questions that will help you generate new ideas for your business and identify areas of the brand strategy that you’re struggling to articulate.

DURING THE SESSIONS

We’ll meet for 3x 60-min Brand Consultancy sessions via Zoom to deep dive into the strategic and creative aspects of your brand, get clear on your direction and define your brand within the areas where clarity is lacking. Those may include any of the following: naming, vocabulary, positioning, value proposition, messaging, values, who you are, professional bio, service range, USP’s, photography or design direction.

AFTER EACH SESSION

After each session, I’ll spend 2 hours working on your brand, developing your brand voice statements and pulling together visual inspirations to bring the strategic and creative direction to life into a cohesive brand experience.

BRAND BLUEPRINT

Upon completion of all consultancy and brand development sessions, I’ll design your Brand Blueprint, a strategic document outlining the essential elements and guidelines for building and managing a brand effectively and serving as a roadmap to ensure consistency, alignment, and a cohesive brand identity across various touchpoints and communications.

It will help you purposefully create meaning and intentionally shape how consumers perceive your brand. It will consist of all key brand statements to use on your website, and your online brand communications, as well as a creative brief for your designer and photographer.

 

Meet Lidia

Founder & Creative Director of Visuable